Uniformed leaders from the United States and Canada observe a participant presenting a digital solution during the Digital Excellence course at Vandenberg Space Force Base

The call before
the decision

Expert calls on defense acquisition, primes, competition, and markets

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Defense acquisition

How does a product get bought?

  • Commercial Solutions Opening and Other Transaction routes
  • Programs of record
  • Prototype to production

Primes and teaming

How do the primes decide?

  • How a prime picks subcontractors
  • Teaming agreements
  • Where a small company fits in a prime’s program

Competitive analysis

Who is winning, and why?

  • Incumbents and challengers
  • How a company compares with its rivals
  • Where competitors have won awards

Budget and funding

Where does the money sit?

  • What a funding line signals
  • Which program element carries a product
  • Market sizing from the budget

Scaling a defense company

What changes at each stage?

  • The executive seats, seed to Series C
  • The investor process and the data room
  • The first program after the award

Market entry

How does a company sell beyond home?

  • The United States
  • Europe and Ukraine
  • Israel and the Gulf states

Capability areas

Where has the work been done?

  • Counter-UAS integration
  • Autonomous ground vehicles
  • Maritime defense
  • Signals intelligence
The Pentagon from the air, looking northeast across the Potomac River to the Washington Monument

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Photographs: U.S. Space Force and U.S. Air Force. The appearance of U.S. Department of War visual information does not imply or constitute endorsement.